The Service Encounter: Diagnosing Favorable and Unfavorable Incidents
Author:
Affiliation:
1. Arizona State University.
2. College of Business and Economics, Seattle Center for Hotel & Restaurant Administration, Washington State University.
3. George Mason University.
Publisher
SAGE Publications
Subject
Marketing,Business and International Management
Link
http://journals.sagepub.com/doi/pdf/10.1177/002224299005400105
Reference48 articles.
1. Studies in the reliability and validity of the critical incident technique.
2. Material Values in the Comics: A Content Analysis of Comic Books Featuring Themes of Wealth
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