Affiliation:
1. Faculty of Applied Informatics Tomas Bata University in Zlin Nad Stranemi 4511, 760 05, Zlin CZECH REPUBLIC
Abstract
The article deals with the issue of crisis management in a given organization and it is focused on the creation of crisis scenarios and plans. Crisis scenarios and plans are the way how to prevent, prepare and resolve a potential crisis before it occurs. The first part of the article deals with theoretical background and literature research focused on crisis and crisis management. The second part of this article focuses on a specific company, its description, problems, threats, and weaknesses. The rest of the article comes with a reaction and solution for all mentioned threats that were determined and consulted by the company management. Created process of crisis management can be used also by other companies that have the same work plan. This article aims to emphasize the importance of crisis management to propose solutions to crises in the selected organization.
Publisher
World Scientific and Engineering Academy and Society (WSEAS)
Subject
Economics and Econometrics,Finance,Business and International Management
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