Perception towards the Acceptance of Digital Health Services among the People of Bangladesh

Author:

Uddin K. M. Salah1,Bhuiyan Mohammad Rakibul Islam2,Hamid Marufa3

Affiliation:

1. Department of Management Information Systems, Faculty of Business Studies, University of Dhaka, Dhaka-1000, Dhaka, BANGLADESH

2. Department of Management Information Systems, Faculty of Business Studies, Begum Rokeya University, Rangpur, Rangpur-5404, BANGLADESH

3. Department of Management Information Systems, Faculty of Business Studies, University of Dhaka, Dhaka-1000, BANGLADESH

Abstract

The research intends to determine the influential factors of individual willingness to use digital health services in Bangladesh. The quantitative research method was conducted to obtain the purposes of this study. To collect primary data, a questionnaire link and direct interaction with a purposive sample of 300 people were used. The sample for this study was made up of people who use digital health services. The study discovered that six factors, totaling 24 items, influence Bangladeshis’ acceptance of digital health services. The reliability test for 24 variables and 6 determinants is reliable because Cronbach’s alpha is 0.569, which is greater than the standard 0.5. This study discovered a positive correlation between social and cultural, technological, economic, convenience, security, and perceived utility using a two-tailed test with a significance level of 0.01 or less. The study found that economic advantages and technology literacy understanding greatly influence digital health care acceptability, with greater statistically significant outcomes than other determinant factors. Policymakers, healthcare practitioners, and technology developers can use the data to customize their plans and solutions to Bangladeshi requirements. Promoting positive perceptions and removing barriers will increase digital health service use in Bangladesh, increasing healthcare outcomes and accessibility.

Publisher

World Scientific and Engineering Academy and Society (WSEAS)

Reference50 articles.

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