Abstract
Over thirty years since Jean-Francois Lyotard declared the death of metanarratives, we currently find two apparently incompatible discourses that dominate imagined planetary futures. On the one hand, we encounter a metanarrative of technological progress has been fuelled by decades of advances in computational, networked, mobile and pervasive technologies. On the other, we find the apocalyptic discourse of the Anthropocene, whereby human activity is understood to be responsible for precipitating the sixth mass extinction of life in Earth’s geological record. This paper explores how the divergent futures of technological solutionism and ecological catastrophism encounter one another, focusing on Tesla as a case study where technological consumerism is posited as the solution to ecological catastrophe. Critically examining the materiality of digital technoculture challenges the immaterialist rhetoric of technological solutionism that permeates both neoliberal and leftist discourses of automation, whilst questioning the ‘we’ that is implicit in the problematic universalisation of Anthropocenic catastrophism, instead pointing to the deeply entrenched inequalities that perpetuate networked capitalism. Ultimately, the paper asks whether it is possible to move beyond bleak claims that we must simply “work within our disorientation and distress to negotiate life in human-damaged environments” (Tsing 2015: 131), to assemble the fragile hope that Goode and Godhe (2017) argue is necessary to move beyond capitalist realism. Hope suggests an optimism that sits uncomfortably with the reality of mass extinctions, however, the scale of the ecological crises means that we cannot afford the fatalism associated with losing hope.
Publisher
Linkoping University Electronic Press
Subject
Arts and Humanities (miscellaneous),Anthropology,Cultural Studies
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