A Machine Learning Approach to Segment the Customers of Online Sales Data for Better and Efficient Marketing Purposes-Reference-Cited by-同舟云学术

A Machine Learning Approach to Segment the Customers of Online Sales Data for Better and Efficient Marketing Purposes

Published:2023-01-05 Issue: Volume: Page:
ISSN:
Container-title:2023 International Conference on Artificial Intelligence and Knowledge Discovery in Concurrent Engineering (ICECONF)
language:
Short-container-title:

Author:

T Mathesh¹,G Sumathy¹,A Maheshwari¹

Affiliation:

1. Jeppiaar Engineering College,Department of Information Technology,Chennai,India

Publisher

IEEE

Link

http://xplorestaging.ieee.org/ielx7/10083319/10083505/10084339.pdf?arnumber=10084339

Reference15 articles.

1. Review on determining number of Cluster in K-Means Clustering;kodinariya;International Journal,2013

2. Mean shift: a robust approach toward feature space analysis

3. Impact of outlier removal and normalization approach in modified k-means clustering algorithm;peter;International Journal of Computer Science issues (IJCSI),2011

4. The basis of market segmentation: a critical review of literature;goyat;European Journal of Business and Management,2011

Cited by 4 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Optimizing E-Sports Revenue: A Novel Data Driven Approach to Predicting Merchandise Sales Through Data Analytics and Machine Learning;Lecture Notes in Networks and Systems;2024

2. Artificial Intelligence Impacts on Human Resource Digitalization Industry 4.0;2023 International Conference on Innovative Computing, Intelligent Communication and Smart Electrical Systems (ICSES);2023-12-14

3. Machine Learning with Deep Learning Approach for Cyber Security Threats Prevention Model;2023 International Conference on Innovative Computing, Intelligent Communication and Smart Electrical Systems (ICSES);2023-12-14

4. Data Analytics Using Machine Learning For Cyber Security Safeguards Individual Privacy;2023 International Conference on Innovative Computing, Intelligent Communication and Smart Electrical Systems (ICSES);2023-12-14