Impact of Marketing Innovation on Building Customer Loyalty: (A Field Study on Customers of Pioneers Paper and Carton Industries in Jordan)
Author:
Affiliation:
1. Zarqa University,Faculty of Economics and Administrative Sciences,Zarqa,Jordan
Publisher
IEEE
Link
http://xplorestaging.ieee.org/ielx7/9677036/9677041/09677318.pdf?arnumber=9677318
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