The Impact of Digital marketing and Digital Payment on Financial Performance-Reference-Cited by-同舟云学术

The Impact of Digital marketing and Digital Payment on Financial Performance

Published:2023-03-07 Issue: Volume: Page:
ISSN:
Container-title:2023 International Conference on Business Analytics for Technology and Security (ICBATS)
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Author:

Kurdi Barween Al¹,Ahmad Antouz Yasin²,Alshurideh Muhammad Turki³,Hamadneh Samer¹,Alquqa Enass Khalil⁴

Affiliation:

1. The Hashemite University,Faculty of Economics and Administrative Sciences,Department of Marketing,Zarqa,Jordan

2. University of Sharjah,College of Business,Department of Management,Sharjah,United Arab Emirates,27272

3. The University of Jordan,School of Business,Department of Marketing,Amman,Jordan,11942

4. University of Fujairah,College of Art, Social Sciences and Humanities,United Arab Emirates

Publisher

IEEE

Link

http://xplorestaging.ieee.org/ielx7/10111090/10111095/10111143.pdf?arnumber=10111143

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3. The effect of social media influencers’ characteristics on consumer intention and attitude toward Keto products purchase intention;alzoubi;Int J Data Netw Sci,2022

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