From Desire to Purchase: Uncovering the Influencing Factors on Impulse Buying of Augmented Reality Photocard Featuring Korean Artists
Author:
Affiliation:
1. Universitas Negeri Semarang,Faculty of Mathematics and Natural Sciences,Semarang,Indonesia
Publisher
IEEE
Link
http://xplorestaging.ieee.org/ielx7/10381889/10381891/10382030.pdf?arnumber=10382030
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