Contextual Advertising Strategy Generation via Attention and Interaction Guidance

Author:

Benamara Issam1,Viennet Emmanuel2

Affiliation:

1. Université Sorbonne Paris Nord, Villetaneuse The Programmatic Company, Paris,L2TI,Paris,France

2. Université Sorbonne Paris Nord, Villetaneuse,L2TI,Villetaneuse,France

Publisher

IEEE

Reference26 articles.

1. An adaptive algorithm for selecting profitable keywords for search-based advertising services

2. Online joint bid/daily budget optimization of Internet advertising campaigns

3. Multi-facet Contextual Bandits

4. Multi-agent actor-critic for mixed cooperative-competitive environments;lowe;Proceedings of the 31st International Conference on Neural Information Processing Systems ser NIPS’17,2017

5. Stochastic bandits for multi-platform budget optimization in online advertising

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