Applications of Artificial Intelligence (AI) in Marketing Management-Reference-Cited by-同舟云学术

Applications of Artificial Intelligence (AI) in Marketing Management

Published:2022-12-14 Issue: Volume: Page:
ISSN:
Container-title:2022 5th International Conference on Contemporary Computing and Informatics (IC3I)
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Author:

Pathak Abhishek¹,Sharma Sameer Dev¹

Affiliation:

1. USCS Uttaranchal University,Dehradun,Uttarakhand,India

Publisher

IEEE

Link

http://xplorestaging.ieee.org/ielx7/10072015/10072297/10072425.pdf?arnumber=10072425

Reference34 articles.

1. Application of Artificial Intelligence in Forecasting: A Systematic Review

2. Artificial intelligence as a business forecasting and error handling tool;quasim;COMPUSOFT An international journal of advanced computer technology,2015

3. Artificial intelligence in marketing: Systematic review and future research direction

4. The Impact of a Social Media Marketing on Customer Based Brand Equity-A Special Reference to Travel Tourism Industry in Sri Lanka;ajanthan;TRANS Asian Journal of Marketing Management Research,2017

5. Marketing research in the new millennium: emerging issues and trends

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