Research on the Achievements of Thai Advertising Content Creation and Social Media Channels and Cross-cultural Communication in China
Author:
Affiliation:
1. Mahasarakham University,Creative media,Mahasarakham,Thailand
Publisher
IEEE
Link
http://xplorestaging.ieee.org/ielx7/10070855/10070959/10071019.pdf?arnumber=10071019
Reference8 articles.
1. Thai Advertisements: The Creation of Emotional Creative Space;xuefeng;Knowledge of News,2014
2. METAPHORS OF LIFE INSURANCE AND HOME APPLIANCE ON YOUTUBE ADVERTISEMENTS VIDEOS
3. Behind the Smile: Reading Cultural Values in Thai Advertising;morrison;Asian Journal of Communication,2007
4. A Nation under the Influence: The Creative Strategy Process for Advertising in Thailand
5. Typological Analysis of Advertising Themes in Thailand in Recent Years;wenxia;J sound screens in the world,2019
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1. Creating a Proxy Advertisement for Cognitive Response Evaluation in Visual Metaphor Studies Under Advertisement Research;Springer Series in Design and Innovation;2023-12-01
2. Complementary Model Fusion for Enhanced Social Popularity Prediction;2023 International Conference on Computer and Applications (ICCA);2023-11-28
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