Market Basket Analysis for Retail Sales Optimization
Author:
Affiliation:
1. Rajalakshmi Engineering College,Department of Computer Science and Engineering,Chennai,India
Publisher
IEEE
Link
http://xplorestaging.ieee.org/ielx7/10493200/10493145/10493283.pdf?arnumber=10493283
Reference12 articles.
1. Data Mining Applications for Sales Information System Using Market Basket Analysis on Stationery Company
2. Efficient market basket analysis based on FP-Bonsai
3. Market Basket Analysis to Identify Customer Behaviours by Way of Transaction Data
4. Market Basket Analysis & Recommendation System Using Association Rules;Gurudath,2020
5. Aniket Bavaskar, Shradha Nikam, Pradip Shewale, and Deepa Maha-jan;Singh;Study on market basket analysis with apriori algorithm approach,2021
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