An instrument to Measure the Use of Electronic Communication Channels with MTAM
Author:
Affiliation:
1. Universiti Teknologi MARA Cawangan Terengganu,Faculty of Computer and Mathematical Sciences,Malaysia
2. Universiti Teknologi MARA Cawangan Terengganu,Faculty of Business and Management,Malaysia
Funder
Universiti Teknologi MARA
Publisher
IEEE
Link
http://xplorestaging.ieee.org/ielx7/10033321/10033323/10033398.pdf?arnumber=10033398
Reference22 articles.
1. Exploring sources of competitive advantage: E-business applications within Chinese home appliance industry;tao;Proceedings of the Fourth International Conference on Electronic Business (ICEB2014),2005
2. Challenges of Industry 4.0 Technology Adoption for SMEs: The Case of Japan
3. Efficiency through digitalization? How electronic communication between frontline workers and clients can spur a demand for services
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