A study on the use of an immersive virtual reality store to investigate consumer perceptions and purchase behavior toward non-standard fruits and vegetables
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Publisher
IEEE
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http://xplorestaging.ieee.org/ielx7/7889401/7892216/07892231.pdf?arnumber=7892231
Cited by 36 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献
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4. Unveiling the key determinants and consequences of Virtual Reality in the immersion experience;Management & Marketing;2024-06-01
5. Exploring the Impact of Visual Perception and Taste Experience on Consumers’ Acceptance of Suboptimal Fresh Produce;Sustainability;2024-03-25
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