A Click Conversion Rate Model of E-Commerce Platforms Aiming at Effective Data Sparse-Reference-Cited by-同舟云学术

登录注册会员服务联系我们

A Click Conversion Rate Model of E-Commerce Platforms Aiming at Effective Data Sparse

Published:2024-04 Issue:2 Volume:8 Page:1744-1755
ISSN:2471-285X
Container-title:IEEE Transactions on Emerging Topics in Computational Intelligence
language:
Short-container-title:IEEE Trans. Emerg. Top. Comput. Intell.

Author:

Wei Shihong¹^ORCID,Zhang Jian¹^ORCID,Yang Zhou¹^ORCID,Li Qian¹^ORCID,Pang Yucai¹^ORCID,Xiao Yunpeng¹^ORCID

Affiliation:

1. School of Communications and Information Engineering, Chongqing University of Posts and Telecommunications, Chongqing, China

Funder

National Natural Science Foundation of China

Natural Science Foundation of Chongqing

Youth Innovation Group Support Program of ICE Discipline of CQUPT

Publisher

Institute of Electrical and Electronics Engineers (IEEE)

Link

http://xplorestaging.ieee.org/ielx7/7433297/10480102/10418583.pdf?arnumber=10418583

Reference40 articles.

1. Attentive capsule network for click-through rate and conversion rate prediction in online advertising

2. Deep Learning for Click-Through Rate Estimation

3. Agile and Accurate CTR Prediction Model Training for Massive-Scale Online Advertising Systems

4. Triangle Graph Interest Network for Click-through Rate Prediction

5. A Generalized Doubly Robust Learning Framework for Debiasing Post-Click Conversion Rate Prediction

同舟云学术

1.学者识别学者识别

2.学术分析学术分析

3.人才评估人才评估

"同舟云学术"是以全球学者为主线，采集、加工和组织学术论文而形成的新型学术文献查询和分析系统，可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容，当前同舟云学术共收录了国内外主流学术期刊6万余种，收集的期刊论文及会议论文总量共计约1.5亿篇，并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询！咨询电话：010-8811{复制后删除}0370

www.globalauthorid.com

TOP