Implementing Market Basket Analysis Using Eclat And Apriori Algorithm On Grocery Product Marketing Strategy
Author:
Affiliation:
1. Ajay Kumar Garg Engineering College,Department of IT,Ghaziabad,India
2. Raj Kumar Goel Institute of Technology,Department of CSE (AI& ML),Ghaziabad,India
3. Ajay Kumar Garg Engineering College,Department of CS&IT,Ghaziabad,India
Publisher
IEEE
Link
http://xplorestaging.ieee.org/ielx7/10428120/10428096/10428169.pdf?arnumber=10428169
Reference15 articles.
1. A Comparative Analysis of Association Rule Mining Algorithms
2. A comparative study on market basket analysis and apriori association technique
3. A Survey on Methods and Applications of Intelligent Market Basket Analysis Based on Association Rule
4. Application of market–basket analysis on healthcare
5. Are data-mining techniques useful for selecting ecological indicators in biodiverse regions? Bridges between market basket analysis and indicator value analysis from a case study in the neotropics
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