SMOTE and Hyperparameter Optimization: A Dual Machine Learning Strategy for Enhancing Coupon Recommendation in Vehicular Contexts

Author:

R N Ravikumar1,Jain Sanjay1,Sarkar Manash2

Affiliation:

1. Amity University Rajasthan,Dept. of Computer Science and Engineering,Jaipur,India

2. Atria Institute of Technology,Dept. of Computer Science and Engineering,Banglore,India

Publisher

IEEE

Reference14 articles.

1. Intelligent driver support: Integration of coupon services into on-board infotainment systems

2. A Bayesian framework for learning rule sets for interpretable classification;Wang;J. Mach. Learn. Res.,2017

3. A Deep-Learned Embedding Technique for Categorical Features Encoding

4. Prediction of customer behavior using machine learning: A case study;Quynh,2021

5. Comparative Study of J48 Decision Tree Classification Algorithm, Random Tree, and Random Forest on In-Vehicle CouponRecommendation Data

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