Optimized bidding algorithm of real time bidding in online ads auction
Author:
Publisher
IEEE
Link
http://xplorestaging.ieee.org/ielx7/6917165/6930197/06930205.pdf?arnumber=6930205
Cited by 8 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献
1. Predictive Analytics for Real-time Auction Bidding Support: a Case on Fantasy Football;Operations Research Forum;2022-09-05
2. The Digital Advertising Conceptual Flow: A Literature Review;Marketing and Smart Technologies;2019-11-29
3. Real-Time Bidding with Soft Actor-Critic Reinforcement Learning in Display Advertising;2019 25th Conference of Open Innovations Association (FRUCT);2019-11
4. Design of Optical System for Multimode Recognition Based on Fingerprints and Veins;Laser & Optoelectronics Progress;2018
5. Exploring the optimal granularity for market segmentation in RTB advertising via computational experiment approach;Electronic Commerce Research and Applications;2017-07
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