Attribute Framing and Goal Framing Effects in Health Decisions

Author:

Krishnamurthy Parthasarathy,Carter Patrick,Blair Edward

Publisher

Elsevier BV

Subject

Organizational Behavior and Human Resource Management,Applied Psychology

Reference37 articles.

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2. When to accentuate the negative: The effects of perceived efficacy and message framing on intentions to perform a health-related behavior;Block;Journal of Marketing Research,1995

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