EXPLORING THE ROLE OF DYNAMIC ENVIRONMENTS ON THE FIRMS’ INNOVATION PERFORMANCE: MEDIATING ROLES OF TECHNOLOGY AND MARKET-SENSING CAPABILITY

Author:

HAKEEM ANAS OSAMA1ORCID

Affiliation:

1. College of Islamic Economics and Finance, Umm Al-Qura University, Saudi Arabia

Abstract

Purpose: This study aims to analyse the influence of dynamic environments on technology and market-sensing capability. It also aims to examine the influence of technology and market-sensing capability on innovation performance. Besides, it aims to explore the influence of innovation performance on the organisation’s financial performance. It also aims to examine the influence of technology and market-sensing capability on the organisation’s financial performance. Design/methodology/approach: The research model was tested using a structural equation modelling design based on survey data from 183 Saudi companies from different sectors, used by software (SPSS v. 28 and SmartPLS v. 4). Findings: This study shows that dynamic environments strongly influence both financial and innovation performance. However, this study shows that innovation performance does not directly affect financial performance. Furthermore, this study shows that dynamic environments strongly influence both technology and market-sensing capability. Likewise, this study shows that both technology and market-sensing capability strongly influence financial performance. However, this study shows that both technology and market-sensing capability do not directly affect innovation performance. Originality/value: This study has demonstrated that dynamic environments will have a direct effect on the financial performance of companies by compelling them to allocate their resources more strategically and flexibly in order to adapt to the changing and unpredictable conditions of dynamic environments. Moreover, this study has also demonstrated that dynamic environments will have a direct effect on the technology and market-sensing capability of organisations. This will motivate organisations to gather and analyse information about customers, competitors, and market trends, and to use this information to identify and exploit opportunities for innovation, differentiation, and value creation for customers and stakeholders. In addition to the previous findings, this study has also shown that dynamic environments will improve the technology and market-sensing capability of organisations. This will inspire organisations to collect and analyse information about the needs, preferences, and behaviours of customers, the strategies, actions, and strengths of competitors, and the trends, opportunities, and threats of the market, and to use this information to recognize and leverage opportunities for innovation, differentiation, and value creation for customers and stakeholders. Furthermore, this capability allows organisations to use their dynamic capabilities to innovate with their resources and competencies, which are essential for gaining competitive advantage and superior performance in dynamic environments.

Publisher

World Scientific Pub Co Pte Ltd

Subject

Management of Technology and Innovation,Strategy and Management,Business and International Management

同舟云学术

1.学者识别学者识别

2.学术分析学术分析

3.人才评估人才评估

"同舟云学术"是以全球学者为主线,采集、加工和组织学术论文而形成的新型学术文献查询和分析系统,可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容,当前同舟云学术共收录了国内外主流学术期刊6万余种,收集的期刊论文及会议论文总量共计约1.5亿篇,并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询!咨询电话:010-8811{复制后删除}0370

www.globalauthorid.com

TOP

Copyright © 2019-2024 北京同舟云网络信息技术有限公司
京公网安备11010802033243号  京ICP备18003416号-3