Affiliation:
1. Departamento Administración y Economía de la Empresa, Universidad de Salamanca, Campus Miguel de Unamuno, 37007 – Salamanca (Spain), Spain
Abstract
In an important effort to understand what enhances innovation, the extent to which innovative actions rest on organisational values, beliefs and interests is particularly crucial. This study analyses the impact of organisational culture — specifically, the firm's entrepreneurial and market orientation — on different innovation dimensions. It also considers the role of business size in the relationship between organisational culture and innovation. An empirical study with a sample of 440 variously sized enterprises from five industrial sectors in Spain demonstrates the relationship between market orientation and entrepreneurship and innovation. Business size does not cause the relationship, though it moderates the relationship regarding management and marketing innovations.
Publisher
World Scientific Pub Co Pte Lt
Subject
Management of Technology and Innovation,Strategy and Management,Business and International Management
Cited by
10 articles.
订阅此论文施引文献
订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献