TEAM-BASED INNOVATION CONTESTS FOR CROWDSOURCING: AN EXPLORATORY STUDY ON IDEACONNECTION PLATFORM

Author:

HOSSAIN MOKTER1,PIAZZA MARIANGELA2,MAZZOLA ERICA2ORCID

Affiliation:

1. Assistant Professor, Center for Entrepreneurship, College of Business and Economics, Qatar University, Qatar

2. Università degli Studi di Palermo, Department of Engineering, Viale delle Scienze Ed. 8, 90128 Palermo, Italy

Abstract

Crowdsourcing for innovation contests represents a promising mechanism to access and integrate external ideas. Among various crowdsourcing types, online, team-based contest is one of the most prominent one. The objective of this study is to deepen the understanding of team-based crowdsourcing by exploring specifically the issues that characterise the innovation process of crowdsourcing in a virtual team setting. To empirically pursue this aim, we conducted an interview-based case study leveraging interviews of 106 solvers and 24 facilitators moderating the team of solvers, which have participated in contests through the IdeaConnection crowdsourcing platform. We found that five main issues characterise team-based crowdsourcing competitions: Platform support, Solvers skills, Solver motivation, Solutions, and Performance. Specifically, some of these issues are in line with previous literature investigating individual crowdsourcing competition, while others are novel highlighting the peculiarity of the virtual team setting.

Funder

European Union — FESR o FSE, PON Ricerca e Innovazione

Publisher

World Scientific Pub Co Pte Ltd

Subject

Management of Technology and Innovation,Strategy and Management,Business and International Management

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