SEEKING ADVICE IN A DYNAMIC AND COMPLEX BUSINESS ENVIRONMENT: IMPACT ON THE SUCCESS OF SMALL FIRMS-Reference-Cited by-同舟云学术

SEEKING ADVICE IN A DYNAMIC AND COMPLEX BUSINESS ENVIRONMENT: IMPACT ON THE SUCCESS OF SMALL FIRMS

Published:2008-06 Issue:02 Volume:13 Page:133-149
ISSN:1084-9467
Container-title:Journal of Developmental Entrepreneurship
language:en
Short-container-title:J. Dev. Entrepreneurship

Author:

DYER LINDA M.¹,ROSS CHRISTOPHER A.²

Affiliation:

1. Department of Management, Concordia University, 1455 de Maisonneuve Blvd. West Montreal, Quebec H3G 1M8, Canada

2. Department of Marketing, Concordia University, 1455 de Maisonneuve Blvd. West Montreal, Quebec H3G 1M8, Canada

Abstract

The research explored the antecedents and outcomes of seeking information and advice about the marketplace in which a small firm exists. A survey of 185 small business owners suggested that both operating in a dynamic environment and having complex marketing activities had a direct link to the frequency with which the small business owner sought marketplace information and advice. Marketplace advice seeking, in turn, was positively correlated with owners' perceptions of business performance. The usefulness of the findings for owners and business-support advisors was discussed.

Publisher

World Scientific Pub Co Pte Lt

Subject

Strategy and Management,Economics and Econometrics,Business and International Management

Link

https://www.worldscientific.com/doi/pdf/10.1142/S1084946708000892

Reference33 articles.

1. The moderator–mediator variable distinction in social psychological research: Conceptual, strategic, and statistical considerations.

2. A tale of passion: New insights into entrepreneurship from a parenthood metaphor

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