Author:
Anderson Eric T.,Hansen Karsten,Simester Duncan
Publisher
Institute for Operations Research and the Management Sciences (INFORMS)
Subject
Marketing,Business and International Management
Reference28 articles.
1. The Influence of Prior Beliefs, Frequency Cues, and Magnitude Cues on Consumers' Perceptions of Comparative Price Data
2. Measuring and Mitigating the Costs of Stockouts
3. Anderson E. T., Hansen K., Simester D. I., Wang L. K. How price affects returns: The perceived value and incremental customer effects. (2009) . Working paper, Kellogg School of Management, Northwestern University, Evanston, IL
4. How Promotions Work
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