The Salesperson as Outside Agent or Employee: A Transaction Cost Analysis-Reference-Cited by-同舟云学术

The Salesperson as Outside Agent or Employee: A Transaction Cost Analysis

Published:2008-01 Issue:1 Volume:27 Page:70-84
ISSN:0732-2399
Container-title:Marketing Science
language:en
Short-container-title:Marketing Science

Author:

Anderson Erin

Publisher

Institute for Operations Research and the Management Sciences (INFORMS)

Subject

Marketing,Business and International Management

Link

https://pubsonline.informs.org/doi/pdf/10.1287/mksc.1070.0333

Reference42 articles.

1. A new look at the statistical model identification

2. Integration of the Sales Force: An Empirical Examination

3. Basu A. K., Lal R., Srinivasan V., Staelin R. Optimal compensation plans: A theory. (1984) . Working paper, Graduate School of Business, Stanford University, Stanford, CA

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