Behavior-Based Pricing: An Analysis of the Impact of Peer-Induced Fairness
Author:
Publisher
Institute for Operations Research and the Management Sciences (INFORMS)
Subject
Management Science and Operations Research,Strategy and Management
Link
https://pubsonline.informs.org/doi/pdf/10.1287/mnsc.2015.2265
Reference37 articles.
1. Conditioning Prices on Purchase History
2. Conspicuous Consumption and Sophisticated Thinking
3. Price Stickiness and Customer Antagonism*
4. Perceptions of Price Unfairness: Antecedents and Consequences
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