Fee or Free: When Should Firms Charge for Online Content?
Author:
Affiliation:
1. London Business School, London NW1 4SA, United Kingdom
2. Ross School of Business, University of Michigan, Ann Arbor, Michigan 48109
Publisher
Institute for Operations Research and the Management Sciences (INFORMS)
Subject
Management Science and Operations Research,Strategy and Management
Link
https://pubsonline.informs.org/doi/pdf/10.1287/mnsc.2015.2383
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