Gender-Based Pricing in Consumer Packaged Goods: A Pink Tax?
Author:
Affiliation:
1. Haas School of Business, University of California Berkeley, Berkeley, California 94720;
2. Kellogg School of Management, Northwestern University, Evanston, Illinois 60208;
3. Cornerstone Research, Chicago, Illinois 60602
Abstract
Publisher
Institute for Operations Research and the Management Sciences (INFORMS)
Subject
Marketing,Business and International Management
Link
https://pubsonline.informs.org/doi/pdf/10.1287/mksc.2023.1452
Reference29 articles.
1. Fair Driving: Gender and Race Discrimination in Retail Car Negotiations
2. Bessendorf A (2015) From cradle to cane: The cost of being a female consumer. Technical report, NYC Consumer Affairs, New York.
3. The Gender Wage Gap: Extent, Trends, and Explanations
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