EXPENDITURE PATTERN OF IT PROFESSIONALS DURING POST G-PAY

Author:

Sivasankar R,Velammal B

Abstract

Electronic payments trace their roots back to the 1960s when credit cards were first introduced. Digital Payment is easy for doing transaction, visually challenged users are also slowly adopting the digital platform, since it is time savings and low cost. The main objective of this study is to examine the expenditure pattern among IT professionals during post g-pay. The study also analyses the factors influencing the usage of g-pay and the benefits of using g-pay. Primary data were collected from 360 sample respondents by applying simple random sampling method. The development of technology and technological advancement as made smart phone to become essential part of daily life of people. Smartphone are used as a source of communication device, socialized tool, entertainment, internet and even payment tool. Online payment apps with the support of mobile technology allow the owners of smart phones to carry out many financial transactions. From this study, the benefits of using g-pay are analysed with the help of independent sample t-test. As, g-pay offers more benefits such as convenience, speed, reward & cash back, budget management, transaction details, security & user friendly. The expenditure pattern of IT professionals during the period of pre and post g-pay are analysed with the help of Gap analysis and Paired sample t-test. The expenditure pattern of IT professionals relating to groceries, medical expenses, Fresh produce, education, shopping’s, hotels & restaurant, entertainment, durable products, beauty products, and street stalls have increased during post g-pay.

Publisher

Granthaalayah Publications and Printers

Reference4 articles.

1. Ninh Nguyen “ Predicting Consumer Intention to Use Mobile Payment Services” International journal of research (2016)

2. Niina Mallat “Exploring Consumer Adoption of Mobile Payments”International journal of pure and applied mathematics (2017) : 85-99.

3. Manickam,Tirupathi,et.al. “ Customer Inclination on mobile wallets with reference to Google- pay and Pay TM in Bangalore city” International Journal of E-Business Research 9IJEBR)18.1(2022) :1-16.

4. Agarwal,Gunjan,and Surendra Kumar Saha. “ A Comparative analysis of satisfaction levels of BHIM App and Google-pay users in North Bengal” (2024).

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