Breaking the silence: community radio, women, and empowerment

Abstract

Abstract The article argues that community development work, in the form of feminist pedagogy and community radio, can engage more women in technological roles, aid women’s confidence and mental health and possibly, improve diversity in mainstream media. In UK media, corporations are heavily criticized for their under and misrepresentation of women and, in general, their inability to engage with excluded groups. The BBC’s strategic aim is to improve inclusion and diversity by 2020. The article asserts the value of community development methods in efforts to address this. It explores concepts of voice poverty and empowerment through analysis of the narratives of twelve female community radio volunteers in Northern England. Using Freire’s (1972) notion of ‘culture of silence’ and against the backdrop of gender inequality, the article clarifies the nature of community radio and employs a variety of literatures to understand how a feminist pedagogy (hooks, 1994) and an intersectional approach (Crenshaw, 1989) might be useful in media. It builds from Stuart Hall’s contention that media and cultural spaces can be powerful sites of social action. Analysis of participant accounts indicates that community radio is a site of diverse identities, laughter, dialogue, raised consciousness, and conflict. This confronts not only the orthodoxy of young white, male-dominated media but also challenges romantic notions of community harmony and happiness by recognizing inherent tensions within prevailing conceptions of womanhood and within and between communities. The article foregrounds evidence from the majority world, where community radio is well documented as giving voice to invisiblized women, and concludes with an argument for further exploration of this highly symbolic dimension of empowerment, whereby women overcome technological fears and break their silence by broadcasting diverse voices. The project challenges UK commercial and public broadcasters to learn from the global south that community radio is an effective method of development with potential to enrich the mainstream media world.