Reducing alcohol consumption among university students: recruitment and program design strategies based on Social Marketing Theory
Author:
Publisher
Oxford University Press (OUP)
Subject
Public Health, Environmental and Occupational Health,Education
Link
http://academic.oup.com/her/article-pdf/9/3/375/6439509/9-3-375.pdf
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3. Australian migrants’ social cultural adaptation and consumption behaviour towards food and alcohol;International Journal of Consumer Studies;2018-11-28
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5. Segmenting and Targeting American University Students to Promote Responsible Alcohol Use: A Case for Applying Social Marketing Principles;Health Marketing Quarterly;2011-10-01
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