Organizing Creativity

Abstract

Abstract The following chapter analyses how organizations may facilitate and organize creativity. It distinguishes four distinct modes of coordination that are prevalent when organizing creativity namely management, leadership, teams, and networks. The chapter then unpacks these four modes with a view to their objectives, practical outcomes, potentialities, and dysfunctionalities. The discussion illustrates that there is no general approach to organizing creativity as the four modes blend into each other in the emergent creative process. The discussion also exposes how organizing creativity is riddled with tensions and thus the second part of the chapter applies the concept of paradox to analyse the contradictions involved in organizing creativity and discusses how practitioners may cope with these paradoxes.