Finding Influencers in Complex Networks: An Effective Deep Reinforcement Learning Approach

Abstract

Abstract Maximizing influences in complex networks is a practically important but computationally challenging task for social network analysis, due to its nondeterministic polynomial time (NP)-hard nature. Most current approximation or heuristic methods either require tremendous human design efforts or achieve unsatisfying balances between effectiveness and efficiency. Recent machine learning attempts only focus on speed but lack performance enhancement. In this paper, different from previous attempts, we propose an effective deep reinforcement learning model that achieves superior performances over traditional best influence maximization algorithms. Specifically, we design an end-to-end learning framework that combines graph neural network as the encoder and reinforcement learning as the decoder, named DREIM. Through extensive training on small synthetic graphs, DREIM outperforms the state-of-the-art baseline methods on very large synthetic and real-world networks on solution quality, and we also empirically show its linear scalability with regard to the network size, which demonstrates its superiority in solving this problem.