#Crohn’s: Historical Cohort of Twitter Activity

Author:

Facanali Marcio Roberto1,Bortolozzo Graciolli Facanali Carolina1ORCID,Queiroz Natália Sousa Freitas2,Sobrado Carlos Walter2,Nahas Sérgio Carlos2,Safatle-Ribeiro Adriana Vaz2

Affiliation:

1. Department of Gastroenterology of Hospital das Clínicas of University of São Paulo Medical School, São Paulo, São Paulo, Brazil

2. Department of Gastroenterology of Hospital das Clinicas of São Paulo, São Paulo, São Paulo, Brazil

Abstract

Abstract Background Analysis of the Twitter activity on #Crohn’s, identifying individuals with interest in Crohn’s disease on Twitter. Methods A historic cohort study was conducted about Twitter activity evaluation of #Crohn’s analyzed over a period of 9 years. For the Twitter analysis, a health-care social media analytics tool, Symplur Signals, was adopted. Results From 2011 until 2019, 627,000 tweets of #Crohn’s were detected, with 276,380 retweets by 109,937 users; of these users, 32.4% were patient advocates and 12.6% were doctors. There was a pattern of annual peak activity of the #Crohn’s, mainly in May and December, and less activity, usually in July. Of all tweets, 52.5% were categorized as positive and 47.5% as negative. Conclusions Social media, especially Twitter, represents an important information tool, but it is still underutilized by gastroenterologists. This study suggests a significant interference of international awareness campaigns about inflammatory bowel disease in the activity of #Crohn’s on Twitter, denoting an increase in debating this topic on the platform. Discussions on the subject by health professionals are still below expectations regarding the importance of the theme.

Publisher

Oxford University Press (OUP)

Subject

General Earth and Planetary Sciences,General Engineering,General Environmental Science

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