Asking Questions with Reflexive Focus: A Tutorial on Designing and Conducting Interviews
Author:
Affiliation:
1. John Molson School of Business, Concordia University, MB 11-109 1455 Maisonneuve Blvd. West, Montreal, Quebec H3G 1M8, Canada
Publisher
Oxford University Press (OUP)
Subject
Marketing,Economics and Econometrics,Arts and Humanities (miscellaneous),Anthropology,Business and International Management
Link
http://academic.oup.com/jcr/article-pdf/44/4/939/28269232/ucx096.pdf
Reference38 articles.
1. “Beyond Neopositivists, Romantics, and Localists: A Reflexive Approach to Interviews in Organizational Research,”;Alvesson;Academy of Management Review,2003
2. “Taste Regimes and Market-Mediated Practice,”;Arsel;Journal of Consumer Research,2013
3. “Demythologizing Consumption Practices: How Consumers Protect Their Field-Dependent Identity Investments from Devaluing Marketplace Myths,”;Arsel;Journal of Consumer Research,2010
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