Crowdsourcing Consumer Research
Author:
Affiliation:
1. Fisher College of Business, The Ohio State University, 2100 Neil Avenue, 532 Fisher Hall, Columbus, OH 43210
2. Rotterdam School of Management, Erasmus University, Burgemeester Oudlaan 50, 3062 PA Rotterdam, The Netherlands
Publisher
Oxford University Press (OUP)
Subject
Marketing,Economics and Econometrics,Arts and Humanities (miscellaneous),Anthropology,Business and International Management
Link
http://academic.oup.com/jcr/article-pdf/44/1/196/25496127/ucx047.pdf
Reference116 articles.
1. “In Defense of Bumbling,”;Alba;Journal of Consumer Research,2012
2. “The Importance of Assessing Clinical Phenomena in Mechanical Turk Research,”;Arditte;Psychological Assessment,2015
3. “Practical Considerations in Raking Survey Data,”;Battaglia;Survey Practice,2013
4. “Psychology as the Science of Self-Reports and Finger Movements: Whatever Happened to Actual Behavior?”;Baumeister;Perspectives on Psychological Science,2007
5. “The Viability of Crowdsourcing for Survey Research,”;Behrend;Behavioral Research Methods,2011
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