Strategic opportunities for the development of digital platforms of industrial companies

Abstract

Industrial corporations are actively implementing digital technologies, which has an impact on the content of business models. The implementation of the platform approach is the main vector of strategic development of an industrial company. The platform approach changes the processes of industrial business modelling, which have an impact on competitiveness, and forms the leading positions of an industrial company in the market. Digital platforms are becoming the basis for the design of the technological chain, and business processes. The ecosystem nature of digital platforms contributes to the increase of business innovation activity. The functioning of the platforms is aimed at creating new values, implementing the concept of client-centricity, innovative development and the formation of competitive advantages. 36 technological platforms are used in Russia. The technological platform solves ecosystem tasks to ensure the functioning of the information and communication circuit of the digital ecosystem, which determines its strategic orientation.