Mapping Research of Color in Visual Communication Design During 2011-2021

Abstract

Color is one of the fundamental elements in visual communication design. Various research has been conducted about color related. Thus, this research was conducted to find research mapping related to color in visual communication design using bibliometric analysis methods. The data used in this study is the data contained in the Scopus database. Analysis is based on information available on the Scopus website that is collaborated with VOSViewer to visualize the results. The results of this study found that there were 377 documents related to color in visual communication design research. This amount is found after passing the screening process against the time, type of document, and subject area of research. The most type of publication document related to color in visual communication design is article document with 216 documents. The countries with the most document being in the United States with 94 documents. The affiliate with the dominating number of 6 documents is Politecnico di Milano. While research with the subject area of Computer Science has the largest percentage which is 150 documents. Mapping themes related to Color in Visual Communication Design there are four large groups which is colour, system, experiment, and participant. Mapping based on the author network there are 5 authors who network each other.