Impacts of organization agility on the airline performance outcomes

Abstract

Organization Agility plays a vital role in the survival and sustainability of organization, particularly in the new normal period. Therefore, the objectives of this research are: 1. To identify level of external forces that influence organizational agility, and 2. To study the impact of leadership, workforces, technology capability, and creativity and innovation agility on airline performance. Data were collected the via e-mail and in-person surveys from 250 randomly selected Thai airline employees and 250 passengers, and the response rate was 76.40% (382 responses); then interviewed, 13 experts were to confirm those quantitative results. Data analysis was a descriptive analysis using percentage, standard deviation, and mean. The data were then analyzed with a structural equation model (SEM). We found that external forces influencing organizational agility are economic pressures, competitors’ performance, and air travel health risks at significant impact. Leadership, Workforce, Technology capabilities, and Creativity & Innovation (CRIN) directly impact organizational agility. Innovation is perceived as the least important compared to Leadership, Workforces, and Technology capabilities, respectively.