Abstract
The purpose of this research was to investigate management factors that influence the transportation Instructor quality development of universities in Thailand. The studied population consisted of 560 administrators and lecturers by their respective positions (i.e. Dean, Head of Department, and full-time lecturers) from universities under the Ministry of Education. Data were analyzed using Stepwise Multiple Regression Analysis with F-statistics and Adjusted R2 to find the factors affecting transportation instructor quality development. The results revealed that factors such as organizational culture and learning organization have an influence on universities’ transportation instructor quality in terms of teaching and research at the 0.05 significance level. Therefore, there should be promotion of organizational cultures, including aspects such as participation, harmony, adaptibility, and mission-oriented mindsets, using them as guidelines for organizational management. At the same time, administrators at all levels should create awareness among the lecturers about the importance of developing academic performance and clarify the criteria.