Evaluation on Chinese Mainstream Media Gender Equity Level Take People’s Daily, China Women’s Daily, and the Central Committee of the Communist Youth League WeChat public platform as examples

Abstract

Many studies have shown that gender bias exists in the news. It is unclear whether and what sexism issues exist in mainstream media. The purpose of this study is to identify the types of sexist issues in the news and how they change in Chinese mainstream media. This study used content analysis to analyze all public news for three years from the People’s Daily, China Women’s Daily, and the Central Committee of the Communist Youth League WeChat public platform. The study found that all three mainstream media have gender discrimination problems, and their number and diversity are increasing every year.