The Market of Soft Drinks: State and Development Prospects-Reference-Cited by-同舟云学术

The Market of Soft Drinks: State and Development Prospects

Published:2019-01-14 Issue:4 Volume:2018 Page:86-94
ISSN:2500-3372
Container-title:Bulletin of Kemerovo State University. Series: Political, Sociological and Economic sciences
language:en
Short-container-title:

Author:

Клещевский Юрий¹,Kleshchevsky Yury²,Карташова Лариса³,Kartashova Larisa⁴,Николаева Мария⁵,Nikolaeva Maria⁶,Рязанова Ольга¹,Ryazanova Olga²

Affiliation:

1. Кемеровский институт (филиал) Российского экономического университета им. Г. В. Плеханова

2. Plekhanov Russian University of Economics (Kemerovo branch)

3. Образовательный комплекс «Юго-Запад»

4. Educational complex "South-West"

5. Российская академия народного хозяйства и государственной службы при Президенте Российской Федерации, Северо-Западный институт управления

6. The Russian Presidential Academy Of National Economy And Public Administration, North-West Institute of Management

Abstract

The paper features the condition of domestic and foreign markets of nonalcoholic beverages. The authors investigate the physiological value of soft drinks not only as products that satisfy the water requirements but also as a source of biologically active agents. The research defines segments and subsegments of the soft drinks market. The article introduces the data on the industrial and trade product range (2010–2016). The authors give various reasons of decrease in the demand for particular types of production (tonics), enumerate the main market leaders, describe the regional structure of production in various Federal districts, and analyze statistical data on volumes of domestic production and import of soft drinks. They also define the problems and the perspectives of the market of soft drinks.

Publisher

Kemerovo State University

Subject

Applied Mathematics,General Mathematics

Link

https://vestnik-pses.kemsu.ru/upload/d80a60b3bd6acf83f2a90fd072672c28/files/dab6a3c3113b34cc57d08b7d4ebe8768.pdf

Reference3 articles.

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2. Становов А. Н. Регулирование деятельности транснациональных корпораций на российском рынке безалкогольных напитков: автореф. дис. … канд. экон. наук. М., 2006., Stanovov A. N. Regulirovanie deiatelʹnosti transnatsionalʹnykh korporatsii na rossiiskom rynke bezalkogolʹnykh napitkov. Avtoref. diss. kand. ekon. nauk [Regulation of the activities of transnational corporations in the Russian market of non-alcoholic beverages. Cand. Econ. Sci. Diss. Abstr.]. Moscow, 2006.

3. Ямпольская Д. О., Чернова В. Ю. Анализ конкурентной ситуации на российском рынке безалкогольных прохладительных напитков // Гуманитарные, социально-экономические и общественные науки. 2014. № 12-3. С. 132–151., Yampolʹskaya D. O., Chernova V. Yu. Analiz konkurentnoi situatsii na rossiiskom rynke bezalkogolʹnykh prokhladitelʹnykh napitkov [Analysis of the competitive situation in the Russian market of soft drinks]. Gumanitarnye, sotsialʹno-ekonomicheskie i obshchestvennye nauki = Humanitarian, socio-economic and social sciences, no. 12-3 (2014): 132–151.

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