Discovering "Joe Six Pack" Content in Television News: The Hidden History of Audience Research, News Consultants, and the Warner Class Model-Reference-Cited by-同舟云学术

Discovering "Joe Six Pack" Content in Television News: The Hidden History of Audience Research, News Consultants, and the Warner Class Model

Published:2005-12-01 Issue:4 Volume:49 Page:363-382
ISSN:0883-8151
Container-title:Journal of Broadcasting & Electronic Media
language:en
Short-container-title:Journal of Broadcasting & Electronic Media

Author:

Allen Craig

Publisher

Informa UK Limited

Subject

Communication

Link

https://www.tandfonline.com/doi/pdf/10.1207/s15506878jobem4904_1

Reference33 articles.

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4. Exploring newsroom views about consultants in local TV: The effect of work roles and socialization

5. Bowen, J. (1976, January 5). Letter from John Bowen to Sy Yanoff (Client Contact File, General Materials Box). McHugh & Hoffman Collection, Bethesda, MD.

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