Author:
Mende Martin,Grewal Dhruv,Guha Abhijit,Ailawadi Kusum,Roggeveen Anne,Scott Maura L.,Rindfleisch Aric,Pauwels Koen,Kahn Barbara
Publisher
University of Chicago Press
Subject
Marketing,Economics and Econometrics,Applied Psychology
Cited by
5 articles.
订阅此论文施引文献
订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献