Small Sounds, Big Deals: Phonetic Symbolism Effects in Pricing-Reference-Cited by-同舟云学术

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Small Sounds, Big Deals: Phonetic Symbolism Effects in Pricing

Published:2010-08 Issue:2 Volume:37 Page:315-328
ISSN:0093-5301
Container-title:Journal of Consumer Research
language:en
Short-container-title:J Consum Res

Author:

Coulter Keith S.,Coulter Robin A.

Publisher

Oxford University Press (OUP)

Subject

Marketing,Economics and Econometrics,Arts and Humanities (miscellaneous),Anthropology,Business and International Management

Link

http://academic.oup.com/jcr/article-pdf/37/2/315/17930902/37-2-315.pdf

Reference57 articles.

1. Automatic Construction and Use of Contextual Information for Product and Price Evaluations

2. Cognitive arithmetic: A review of data and theory

3. Comparison of Associations to Vowel Speech Sounds by English and Spanish Speakers

4. Phonetic Symbolism with Respect to Three Dimensions from the Semantic Differential

5. The Whorfian hypothesis and numerical cognition: is `twenty-four' processed in the same way as `four-and-twenty'?

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