Estimating Price-Quality Tradeoffs Using Comparative Judgments-Reference-Cited by-同舟云学术

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Estimating Price-Quality Tradeoffs Using Comparative Judgments

Published:1984-06 Issue:1 Volume:11 Page:593
ISSN:0093-5301
Container-title:Journal of Consumer Research
language:en
Short-container-title:J CONSUM RES

Author:

Levin Irwin P.,Johnson Richard D.

Publisher

Oxford University Press (OUP)

Subject

Marketing,Economics and Econometrics,Arts and Humanities (miscellaneous),Anthropology,Business and International Management

Link

http://academic.oup.com/jcr/article-pdf/11/1/593/5159409/11-1-593.pdf

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