Cyclical Behavior of National Advertising
Author:
Publisher
University of Chicago Press
Subject
Statistics, Probability and Uncertainty,Economics and Econometrics,Business and International Management
Cited by 17 articles. 订阅此论文施引文献 订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献
1. Werbung – Wirtschaft – Medien;Handbuch Werbeforschung;2015-09-15
2. Advertising investment as a tool for boosting consumption: testing Galbraith's hypothesis for Spain;Revista de Economia Contemporânea;2014-12
3. How Concentrated is the U.S. Advertising and Marketing Services Industry? Myth Versus Reality;Journal of Current Issues & Research in Advertising;2013-02
4. Advertising as a predictor of investment;Economics Letters;2012-07
5. Economic Factors Underlying the Unbundling of Advertising Agency Services;SSRN Electronic Journal;2009
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