It's the Thought that Counts: A Signed Digraph Analysis of Gift-Giving
Author:
Publisher
Oxford University Press (OUP)
Subject
Marketing,Economics and Econometrics,Arts and Humanities (miscellaneous),Anthropology,Business and International Management
Link
http://academic.oup.com/jcr/article-pdf/3/3/155/5070369/3-3-155.pdf
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4. How a publicized leader transgression can affect member outcomes and gift purchasing of associated symbolic products;European Journal of Marketing;2024-06-25
5. Presents with presence: The role of memory and essence in heirloom gift appreciation;Psychology & Marketing;2024-06-24
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