Factors Transgressing Journalism’s Contemporary Mission and Role

Abstract

This discussion article envisages five different contemporary challenges and pays special attention to the arguments as to why contemporary journalism losses its professional priorities and gets mixed in with other types of mass communication, particularly with public relations (PR) and propaganda. This clarification is of great importance not only for purely professional purposes, but also for broad social priorities. Arguments concerning the role and mission of journalism place it anywhere between watchdog and lapdog which makes the process of studying journalism uncertain and even contradictory as it is caught between the binds of historical values and the traps of contemporary practice.