#ElOrgulloPermanece in the face of the pandemic. Mexican LGBT+ users, networks and content on Twitter

Abstract

A network product of the virtual march of LGBT+ Pride in Mexico City is analyzed in the context of covid-19. Through the Social Networks Analysis (SNA), 7 558 nodes and 13 527 interactions were collected around the hashtag #ElOrgulloPermanece during June 2020. Among the results, it stands out that the users with the greatest relevance on the Internet are producers of LGBT+ content, who together with other users build a collective sense through the interaction and dissemination of said content. These communicative practices are part of contemporary activism.